Marketing your coliving brand is not just a top-of-the-funnel process; with the wide array and accessibility of high quality digital marketing solutions, your efforts can become interwoven from the start of the customer journey to even beyond its end point.

With an aspiration to build a new coliving product or open a new location, architects, designers and other stakeholders face a challenging task – to create a functional space that will be relevant in two, three and hopefully ten years from now on; ideally, a space that can surpass an anticipated lifetime.

There has never been a time when technology has had so much to offer with regards to operational excellence. In coliving, it is critical to take advantage of the myriad of tools available to create the most human-centred experiences possible within and around the community.

In this insightful article we are going to define the optimal creation of a lead magnet and the ideal set up for automatic lead generation for any real estate business turning into digital. The theory will then be applied to the exemplary case study of Coliving Insights.

Digitalisation is transforming everything, and with real estate being the largest asset class in the world, it is inevitably at the heart of the revolution. In this piece we describe a variety of elements that a successful coliving business must take into account when selecting and implementing a truly experience-changing technology for all stakeholders involved.

The technological and knowledge gap of the real estate industry ignited the idea for an innovative platform that could simplify the adoption of complex solutions. Digital Estate was brought to life to cut the clutter and empower specialist real estate in digital transformation processes.